While it’s easy to mock phrases like “The lack of snowflakes denies the hope of Jesus,” on a whole other level it can be unpacked as a (probably) secular and more wide-reaching critique that designers should contemplate. What lessons can be learned for your business?
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If the details of your brand aren’t consistent, online and offline, in marketing materials and in human interactions, then you may as well just be lighting big piles of money on fire. I’m not talking about experiments; experimentation can be a powerful business tool when properly used. I’m talking about just plain randomness. I’m talking […]
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I believe with every fiber of my being that good design is good business. But among many business people, there’s a competing view about design: “A good design would be nice, but it doesn’t really matter.” So I concocted a simple experiment to discover whether or not design has a role to play in business.
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An absolutely ingenious use of a proven web technology! This should make us all think hard about our business model assumptions.
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